The Trolley Effect!

People kept asking us what happened to the shopping trolleys!

Another example of how we pioneered automotive branded content videos in the Middle East from about four years ago. When we did a three-part series for Lexus UAE introducing the new Lexus RC. They wanted to explain four-wheel steer to customers, so my idea was to employ a couple of shopping trolleys to demonstrate. And yes we did return them to the supermarket afterwards!

To see parts 1 & 3 including an epic burnout click through!


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