Can you guess what this press release is actually about?
Click continue and I’ll read it out to you. You won’t want to miss this!
Continue reading “A most extraordinary bit of press release writing”
#BrownCarGuy – News, Views & Reviews!
Click continue and I’ll read it out to you. You won’t want to miss this!
Continue reading “A most extraordinary bit of press release writing”
Articulate your thoughts and put them out there, it could be more important than ever.

‘Haven’t you got enough to do? With Motoring Middle East and… you know… FAMILY life, man?’
So why do I blog here too, I’m asked sometimes.
A crisp cooling breeze has somehow scattered asunder; the heavy haze of a receding scorched summer.
Sometime ago I got what appeared to be a lovely complimentary message – ‘great article’ it began. That’s always a good start, because no matter how much experience we accrue, how jaded we get, or aloof we pretend to be, ultimately we creative types are always hungry for appreciation.
Then my great start to the day, switched to a blow in the soft bits: ‘Can we use it – we’ll give you credit for it!’