Ford’s $19.5 Billion EV Reality Check: What Went Wrong, What’s Changed, and What It Means

This isn’t just a Ford story – it’s the moment the electric car narrative collided head-on with reality.

There are big numbers in the car industry, and then there are numbers that make even hardened executives pause, breathe in sharply, and reach for the nearest spreadsheet. Nineteen point five billion dollars is firmly in the latter category. That is the amount Ford has just written off as it dramatically pulls back from large parts of its electric vehicle strategy, cancelling programmes, binning future models, tearing up battery partnerships and, perhaps most tellingly of all, quietly conceding that the way we were promised the electric future would unfold was always far more fragile than many wanted to admit.

Continue reading “Ford’s $19.5 Billion EV Reality Check: What Went Wrong, What’s Changed, and What It Means”

Should You Buy a Car in 2025?

The Truth Behind the Chaotic Market

If you’re planning to buy a car in 2025, whether new or used, you’re stepping into one of the most complex and confusing car markets we’ve ever seen. With skyrocketing prices, a flood of new brands, and an increasingly aggressive push toward electric vehicles (EVs), the choices are overwhelming. But what’s causing this chaos, and how can you navigate it? Let’s break it down based on the latest data from Auto Trader.

Continue reading “Should You Buy a Car in 2025?”

Jaguar Halts New Car Sales

Betting Future on Electric Vehicles Amid Industry Uncertainty

In a bold move, Jaguar has ceased all new car sales in the UK as of November 2024, marking the first time since World War II that the storied marque’s vehicles are unavailable in their home market. This decision is part of Jaguar’s strategy to transition to an all-electric lineup by 2026, aiming to reposition itself as a luxury electric brand.

Continue reading “Jaguar Halts New Car Sales”

What is going on with the UK’s used car market?

Whilst most areas of the economy are suffering, the used car market is buoyant

The second quarter sales of used cars in the UK is down 48.9% – almost half compared to last year with only 1m cars sold – this is according to SMMT (Society of Motor Manufacturers and Traders). Having said that the overall decline for the year is 28.7% – that’s 2.9m sold compared to about 4m by this time last year.

Continue reading “What is going on with the UK’s used car market?”

Create a website or blog at WordPress.com

Up ↑