Are Volvo, Audi and Land Rover losing their identity as shared platforms and Chinese partnerships reshape some of motoring’s most famous brands?
When you buy a Volvo, how much Volvo do you expect to get? It sounds like a ridiculous question, I know. You walk into a Volvo showroom, buy a car with Volvo written on it and naturally assume that the people behind that badge have decided how it should work, how it should drive and how it should protect your family.